September 16

4 Ways to Generate Insurance Leads Everyday



Is it possible to generate insurance leads for yourself?

Yes, it is. In this short how-to guide, we will cover 4 ways on how to generate insurance leads for yourself with spending $0 to little money.

Find Leads with our T-65 Locator

Our T-65 Locator

Our newest piece of technology is a T-65 locator. This amazing tool will allow you to narrow down to your zip code and find every senior turning 65 in the next 12 months. This tool will help you reach the new 65+ market before your competition.

Brokers are using this tool right now by sending a customized flyers using our VIP portal brochures and then following up with the senior once they are eligible. Seniors in your zip code are turning 65 every day! 

Get access to the T-65 locator tool today and be the first to reach out to these insurance leads.

Attract local insurance leads with Facebook 


Facebook is a great way to become well known in your community and to generate free leads. Facebook is a more personal approach than email, mail, or cold calling. Personalizing your Facebook account allows members of your community to learn a little bit more about you before going into business.

Trust is key in establishing a strong relationship with clients, and this is a good first step. A lot of this takes the right content and guidance, but don’t worry our TMG University will teach you exactly how to do it.

Low-cost insurance leads with targeted Ads

Here's a simple 3-step strategy for branding your agency with Facebook Ads:

  • Create 6 really helpful posts about your agency with a few short lines of text, including a helpful tip and a REAL image to accompany it. Not an ad, just helpful advice.
  • Boost these posts, each for 5 days, targeting your city/town/village and your ideal clients by demographic (age/gender/interest) - don't make it too granular though, you want to brand your business in your local area. Nothing complicated, just a regular 'BOOST' for $1/day.
  • Repeat this process every month with 6 new helpful posts, and you'll get thousands of eyeballs on your content for just $30/month.

Not Sure What Ad to Make? Try these Social Media Ad Samples

These FaceBook Ads will help you engage with your followers and generate leads. 

ADVANCED TIP: Create an audience now in Facebook Ad manager for everyone who engaged with your page in the past 30 days, and create an ad specifically for them with a special message.

p.s. DO NOT buy likes and never tell people to like, comment or share. Facebook automatically downgrades these posts.

Check out the TMG University for all of our Facebook Marketing Training videos.

Good, Ol' Fashioned Networking

There is no doubt that we are all focused on our actual prospects. So why not market to people in our community that speak to our prospects every day? Your local community is full of leads that you personally may not be able to reach. Instead of doing all the work yourself, why not use the resources you have at your fingertips?

Networking allows you to make connections you wouldn’t have otherwise made. Word of mouth is a powerful tool that is often overlooked. Even if the person you are directly talking to isn’t a lead, they could refer you to one of hundreds of people in their address book.

Don’t forget that our TMG University offers training on how to find local businesses and professionals in your community to network with them and earn their trust so you can help their seniors with their Life or Medicare needs.

Don't Forget About our Lead Co-op Programs

Tidewater Management Group offers ongoing lead co-op programs for our agents. We have the best digital leads available, and we want to share them with you! Become a TMG partner to gain access to : 

  • Exclusive Direct Mail Discounts
  • Seminar Mailers
  • TV, Radio, and Print Pieces
  • Legacy Safeguard

Let us help you reach, create, and maintain your customers. If you have any questions, feel free to give us a call at 888-622-9122. Our expert agent support team is always ready to help.

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