April 26

How to start a YouTube channel


If you're interested in starting a YouTube channel, there's never been a better time than now to get started. YouTube has become the go-to place for just about everything, from product reviews and tutorials to entertainment and niche content.

Here's a step-by-step guide to start your own YouTube channel:

Identify your niche

Youtube Content Creator

Before you start your channel, you need to come up with a particular niche or theme that the channel will be focused on. This will help you define your target audience and create content that resonates with them. The whole goal is to individualize your brand which will help be the initial push for gaining followers.

Create a Google account

You will need a Google account to start a YouTube channel. You can create one for free if you don't have one already. Make sure to keep the log-in information handy incase you get logged out of your YouTube account.

Make your YouTube channel

Your YouTube channel needs a unique name and logo that reflects your brand. You can create an account on YouTube by going to youtube.com and clicking on the 'Sign in' button. Once there, you will see the option to create a new channel. Think about it from the audience's perspective. There is very little to capture the attention of your audience especially when there are so many YouTube channels out there. Make sure the name of the channel sticks out from the rest.

Customize your channel

Add a channel description, banner, and profile picture that best represents you and your channel. Make sure to be thorough with the information you provide for audience members to sift through.

Record and upload your videos

Equipment to Start Your Video Marketing Journey

Start with a good-quality video camera or use your phone, and ensure good lighting and sound for better viewing experience. Choose video editing software to cut and edit your videos. Upload them onto your YouTube channel and share it to your social media accounts.

Be consistent and grow your audience

Consistent and regular upload of quality content will attract subscribers to your channel. Interact with your audience, respond to comments and seek their opinion. You can't expect to gain followers if there is not a regular flow of content. People need a reason to view your channel so make sure it is filled with information readers need.

Research other YouTube channels

Learning from other channels and they way they run their things is important. You might gain a creative idea or two that you can change up with your own twist. They may post different content that you would have or post the content at different times then you would.

Post content during peak hours

Posting videos during the right time of the day can help gain eyes on your videos. Not too many people are going to keep an eye out for videos late at night. It would be better to post videos during the early morning until mid-afternoon. The audience size might not pick back up until after dinner time. 

Using the right keywords to help YouTube algorithm

Just like Google trends, plugging the right keywords into your video title is essential. It will help pull your video up in related searches which will bring more eyes to your video. Think about it this way, you see videos by searching certain words so the same goes for other YouTube users.

Getting the Youtube channel started

Starting a YouTube channel might seem daunting at first, but with a little bit of creativity, determination and patience, it can become a successful platform where you can share your message with millions of people around the world. If you have any questions, give us a call at 888-622-9122.

Call 888-622-9122


You may also like

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}