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The TMG Story

Founded in 2006, Tidewater Management Group is an independent marketing organization that partners with insurance agents nationwide in 49 states, offering access to the latest technology, second-to-none marketing strategies, and support materials.

Todd Fincher with Integrity CEO and Co-Founder Bryan Adams

Our Core Values

Tidewater Management Group is an Integrity partner with a dynamic, trustworthy support staff that works with agents throughout the nation. We empower our teams to perform with a sense of polished professionalism you won’t find anywhere else.

We value honesty, transparency and authenticity because that’s how you build trust. We aren’t flashy, ostentatious, or overly ‘salesy,’ instead we’re professional, respectful, and kind. We’re a dynamic group of young, energetic, and motivated entrepreneurs focused on providing you the high-quality, personalized support you need to succeed. Supporting excellence.

  • Integrity

    At Tidewater, we strive to have integrity in everything we do from day-to-day office tasks, to focusing on agent support, to being there to answer questions and solve problems.

  • Family

    Everyone that walks into our office feels the warmth of our connections. We truly feel like family and not just co-workers. We were there for each other just like we’re there for our agents. Our family extends much farther then the walls of our office all the way across the country, anywhere we have agents.

  • Service

    It is so important to give back. At Tidewater, one of our favorite things to do is volunteer to serve. From going to the food bank to collecting and donating canned goods, to donating toys to local children’s hospitals, we hope we can make a small difference.

  • Respect

    Respect is an important value to hold when creating and maintaining lasting connections. Mutual respect between us at Tidewater and our carriers as well as between us and our agents is something you can count on.

  • Partnership

    Partnership is at the core of Tidewater. Without the partnership with all of our agents as well as our partnership with Integrity, we would not be where we are today.

  • We partner with agents nationwide in 49 states.

    Agents in 49 States

    Meet the FMO Team Beside You

    Todd Fincher
    Chad Wilkerson
    Mike Newton
    Bobby Heptinstall
    Ronnie James
    John Elliott
    Kristi Bell
    Bradley grew up in Oklahoma and has called Roanoke, Virginia home since 2000. His service in the U.S Marine Corps stationed him at Camp Lejeune, which brought him to the East Coast. Following his military service, Bradley earned a degree in International Business from Oklahoma State University, with minors in Finance and Russian. During college, he worked as a manager at a brokerage office where he gained valuable industry experience. Bradley began his professional career with American Express Financial Advisors. For the next 17 years, he worked at Companion Life as a Regional Marketing Officer, focusing on ancillary products. He then joined a Roanoke-based agency that served as a general agent wholesaler for individual life and annuity carriers. Now at TMG, Bradley is excited to dive into the senior market and expand his knowledge of new products as a Regional Director. Outside of work, Bradley enjoys spending time with his wife, Michelle, twin daughters, Emma and Paige, and son, Nate. As a big football fan, he loves attending his son’s games and cheering on the Carolina Panthers with his family. Welcome to the team, Bradley!
    Serena Mullins
    Johnny Deal
    Melanie Hooks
    Savannah Perkins
    Megan Gilliam
    Caitlin Kealey
    Jennah Golden
    Logan Boggis
    Kevin Evans
    Anna-Cater Meyer
    Janna Demchyna
    Elena Garcia
    Crystal Capell
    Michael Escobar
    Adam Kirkey
    Alex Rogers
    Lindsey Gorman
    Explore the Team

    What Our Broker Partners Say About Us

    “Glad to be apart of the Tidewater team. Coming from a captive world after 20 years it’s been a great joy not feeling alone as an Independent Broker. I am learning and growing into my new self thanks to Tidewater!”

    Ken S.
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    Tidewater Management Group

    Connecting Agents to Opportunities

    Happy Employee Appreciation Day! To the incredible people who make up our wonderful team - thank you. 💙 We're so grateful for each of you and the unique role you play in our success. Because of you, we're able to support agents nationwide! 

#EmployeeAppreciationDay #ThankYouTMGTeam
    New on the Blog! ⭐ This month's call was packed with the information you need to stay ahead. From commission changes to major carrier updates, Medicare Advantage trends, product opportunities, and more - this recap has everything you need to stay educated and level up your business. ⬇️

🔗 https://tidewatermg.com/office-hours-with-tidewater-march-recap/
    These two team members truly exemplify what makes our FMO so special - teamwork, leadership, and outstanding agent support. Stay tuned throughout Women's History Month as we spotlight more of the incredible women who make Tidewater the place it is!
    New on the Blog! ⭐ From uncovering cross-sell opportunities to mastering quoting tools, our technology training proved one thing: Tidewater tech drives results. Check out the post for key takeaways!

🔗https://tidewatermg.com/tidewater-technology-drives-results-training-takeaways/
    🚨 MA OEP ends March 31! Have you checked in with your clients who enrolled during AEP? Make sure they understand their benefits and get their questions answered. 

⏳ Time is running out - start reaching out today!
    This week's training lineup is focused on strengthening your portfolio and elevating your expertise. Join us during Office Hours for live Q&A and sessions to deepen your product knowledge and confidently offer more solutions. 

🔗 Register Here: https://tidewatermg.com/trainings-events/